GJG Consultancy is working with the Medway Cultural Partnership and Medway Council to co-develop a new Medway Cultural Strategy. This document is an overview of the Vision, Values and Themes – an outcome of Phase 3 of the consultation.
A cultural strategy should be aspirational – speaking to a broad vision and reflecting the highest hopes for any place and its people.
The new 2020-2030 strategy will show how important culture is to Medway’s future, and give everyone the opportunity to take part in, or contribute to, its cultural life.
The approach is to co-create and co-deliver a holistic vision for culture in a place. It links the cultural sector to broader issues (for example, wellbeing) that intersect with the aims of other organisations and agencies.
In the short term, the Cultural Strategy will shape opinions and behaviours, and lead to social and economic benefits. Longer term, it should look to transform Medway.
As part of the consultation, GJG Consultancy has spoken with a range of people in Medway: